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Level 14, Boulevard Plaza Tower 1, Boulevard.Downtown Dubai - United Arab Emirates

P O Box 334036

Tel.: + 971 4 425 7348

Fax.: + 971 4 455 8556

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Services overview

Our Services

A COMPREHENSIVE MENU OF IT RESEARCH, CHANNEL SERVICES AND NEWCO SETUP

A COMPREHENSIVE MENU OF IT RESEARCH, CHANNEL SERVICES AND NEWCO SETUP

Consulting, Market Analysis &Products Distribution
Channel Recruitment&Field sales Deployment
Regional Marketing &Customers Events
Operational office & local business set-up

Teaming Up With DREMMWEL

Teaming Up With DREMMWEL

Your IT business development and investment firm from first sales to recruitment and joint ventures investments.

IT and TELCO CONSULTING

IT and TELCO CONSULTING

From a few days of project advisory or preparing board presentations, to a long term, full time assignment, we have consultants to design with you products and services to market target definition. Clouds, CDN, Hardware servers and PCs, thin clients or security, we can provide you with an external brain for your board room to help you design your IT expansion plans.

MARKET DATA COLLECTION AND ANALYSIS

MARKET DATA COLLECTION AND ANALYSIS

We have a lot of Dremmwel data, and can find more if you need them. Sometimes we will have to buy and validate existing database, while most of the case, we will dig into our own records or run targeted campaigns to find the names and profiles of your future customers and partners. We can also advise you on the best target markets based on your specific products and services. The ecosystem is not only about selling, alliances are also important.

MARKETS TESTS AND OVERVIEWS

MARKETS TESTS AND OVERVIEWS

If you want to test your new ideas and products introduction, we can conduct for you targeted interviews and meet key resellers, customers and industry players to coilect and report their reaction for you. Adoption of your service or product can be assessed before launching expensive selling campaigns.

REGULATORY ENVIRONMENT

REGULATORY ENVIRONMENT

Either you sell a telecommunication related product, Internet services or even a simple Internet connected device, you need to comply to a complex set of rules and regulation. We have been working with the Telecom regulations authorities and others in most of our countries and will guide you through the process to achieve a fully compliant distribution.Export rules are also key elements to consider when distributing a new product in such a complex region as Middle-East and Africa;

Call us on these highly sensitive subjects.

CHANNEL REVIEW AND ADVISORY

CHANNEL REVIEW AND ADVISORY

You already have some partners in region ? Unhappy with the results or concerned by the revenue figures ? We can assess your channel topology, the profile of your partners or the methodologies you are using to manage them and come with a set of recommendations and ideas to help you refresh, complete, change or improve your channel operations.

DISTRIBUTION STRATEGY

DISTRIBUTION STRATEGY

You are selling hardware products ? then you will need to understand how to deliver goods, spare parts to your customers and ensure Warranty and service in country. You are selling software products ? Then you need different partners and Route To Market, and we will help you profile, identify and engage the right ones. Internet services ? Call us for a panoramic view of the regulation and compliance rules in your target markets.

In Any case, you will need to ensure payments and insurances are properly in place and eventually that you can leverage your own government support in some European countries, consolidate your receivables and relax.

BUSINESS PLANNING

BUSINESS PLANNING

Channel being in place and recruited. Contracts are in place, and first trainings happens, let’s now plan the country or region business.

This means running systematic reseller plans, reviewed each quarter, project yearly target revenue, marketing expenses and actions, support set up as well as partners and sales staff incentive plans.

REVENUES AND P&L projection

REVENUES AND P&L projection

We can prepare your first regional P&L, estimate revenues based on your average market share and country fundamentals, and expenses to show you a 5 years projected expectations for your new business.

CHANNEL PROGRAMS DEFINITION AND EXECUTION

CHANNEL PROGRAMS DEFINITION AND EXECUTION

You corporate programs are great, but maybe they need some localization. From Channel roles definitions to incentives, channel identity, reward, leveling and specific expertise levels and technical certification, we can help you design the best and most efficient program. How to get accredited for your products, how to deliver trainings and products updates, how to run in-country events and customer facing activities funded by MDF or Coop funds ?

CHANNEL RECRUITMENT

CHANNEL RECRUITMENT

Need 3 partners per country over the whole of West Africa ? Want to start one high end system integrator in Kenya or Morocco. We will profile, identify, approach and find for you the best candidates. Then, will motivate and brief them so they are ready to team up with you. Short list will be introduced and your decision will be to sign them up after reading our recommendations. Then, post contract work will start and we are still here to help.

CHANNEL ENABLEMENT

CHANNEL ENABLEMENT

The first couple of quarters are critical for a new partnership.

After your contract with your new partner has been signed start the real job : Enablement will consist in running the first products training for the sales force, setting the first objectives and identifying customers targets.

First end users visits, first press exposure and announcements while we talk to the community of the new kid in town.

CHANNEL BUSINESS MANAGEMENT

CHANNEL BUSINESS MANAGEMENT

A partner is not a partner until he gets proper objectives and directions, as well as needed support for a vendor. We can manage your channel from yearly planning using world class methodologies to products updates and regular reviews until the results are in and your product or service create a regular flow of revenue for you. Relationship is important, as your resellers need to feel supported and their concerns understood to defend your brand name.

CHANNEL MANAGEMENT TECHNICS TRAINING

CHANNEL MANAGEMENT TECHNICS TRAINING

We can also train your own channel team and provide you with tools to improve and develop channel productivity. This can be on site or off site, and we will be happy to design any specific business need you may have in mind. Test the best staff who did set up IT in MEA and use the expertise still available.

SALES LEADS GENERATION

SALES LEADS GENERATION

One important element to success, as soon as your channel is set up and running, is to create a leads generation engine to feed your partners with fresh projects and new customers.

We can run such campaigns for you, either for a month or a quarter, mobilizing two or ten Telesales specialists to create YOUR database of prospects and identify the key projects in region. First deals will be provided by us and closed together with the partners, then your name will become more widely know in the region and partners more autonomous, the machine will be on.

PARTNERS AND CUSTOMERS DATABASE

PARTNERS AND CUSTOMERS DATABASE

We can provide you with customers and partners database of companies and contacts, and you can do the job.

Our pricing will vary depending on the products to sell and the need to create a new set of data or use our own in house existing records. Per industry, size, country and activity, we will sell you the best data available around or search for you and create some “bespoke data”.

FIELD SALES DEPLOYMENT

FIELD SALES DEPLOYMENT

Relationship is key, and business is a matter of people. We will deploy for you a competent and highly motivated Sales professional to represent your brand in our region, without the hassle for you to set up your own operation and office in town.

Either under your own brand badge or under Dremmwel business card, we will ensure that your resellers are in good hands, properly managed and provide you with best in class reporting on your sales in our region. We can also use your in house tools, CRM or other reporting method to ensure you can get the best visibility on your business.

PR AND PRESS SERVICES

PR AND PRESS SERVICES

You want to step in the business ecosystem ? Meet the key IT press representative and expose your new offer and company ?

We will organize A to Z visits for your top execs in our country, organize face to face meetings with ley influencers and reporters, and make sure that your brand and products gets the attention deserved in our region.

Your visibility is our goal.

EVENTS AND EXHIBITIONS

EVENTS AND EXHIBITIONS

The MEA region is full of opportunities to show case your products and services, and we can help you step in the show.

From a banner to a stand in Gitex, Capacity Middle East or any other regional gathering, we will prepare for you and set up your best presence for budget.

Then, please come in and tell us about your strategy, the room will be yours, warm and ready for your speech.

CHANNEL MARKETING

CHANNEL MARKETING

Important part of a channel program success is to roll out proper channel marketing and activity plan. Your partners need attention, and creating co-op funds, MDF or other incentive is useless unless it is managed properly. Launching and managing “Partners events” on a regular basis, having proper “Channel identity” and making incentive campaigns are key tools to grab attention. In the same way, having your partners representing you at local events is a beautiful way to show your brand name all over the region. We will produce collaterals, merchandising goodies and flyers so your partners can be your voice on the markets.

YOUR LOCAL OFFICE SET-UP

YOUR LOCAL OFFICE SET-UP

Finally, after some experience and success in our territory, you will be ready to start your own brandedoffice.

Dremmwel can create, open and run your operations while being a stakeholder and investor (Dremmwel Equity partnership program). Later on, based on key KPI achievements, we will hand over the set-up to you, and your fully established and working Middle East and Africa office in Dubai will be yours.

We will advise you on the different options and legal set-up principles, and take you through the processes, from legal registration to real estate investment if needed.

RECRUITMENT AND TEAM BUILDING

RECRUITMENT AND TEAM BUILDING

It is all about people !!!

We are working with the top of the line recruitment agencies in the region, together with our incredible network, and will identify, approach and recruit your team to start up your operation. In a few easy steps.

We can even write your job description and prepare the recruitment file and run the full process for you.

Inquiry
IT and Telco Consulting IT and Telco Consulting
Market data collection and analysis Market data collection and analysis
Market test and interviews Market test and interviews
Regulatory and Export environment assessment Regulatory and Export environment assessment
Channel review and advisory Channel review and advisory
Distribution strategy Distribution strategy
Business planning Business planning
Revenues and P&L projections Revenues and P&L projections
Channel programs definition and execution Channel programs definition and execution
Channel setup and recruitment Channel setup and recruitment
Channel enablement Channel enablement
Channel business Management Channel business Management
Channel methodology and management technics training Channel methodology and management technics training
Sales Leads generation Sales Leads generation
Partners and customers Database Partners and customers Database
Field Sales deployment Field Sales deployment
PR and Press services PR and Press services
Events and exhibitions participation Events and exhibitions participation
Channel Marketing Channel Marketing
Your local Office setup Your local Office setup
Team and key recruitment Team and key recruitment